Design at Graphite
Building tools to accelerate developer velocity.
Currently leading design for AI.
I've most enjoyed distilling complexity and ambiguity into simplicity, while identifying the right interaction patterns to solve problems. A visual thinker by default, I mind map, diagram and sketch to grasp technical concepts. I explore multiple directions rapidly before picking one and adapt easily to evolving business and technical needs.
Over the past decade, I’ve been driven by restless curiosity and the desire to be deeply challenged. I've designed at startups, a Fortune 500 company and R&D teams across consumer and enterprise products.
Today, my focus is SaaS and B2B for a challenging problem space. I'm drawn to collaborative teams that hold a high bar for business, product thinking & design craft.
I currently live in New York, via Los Angeles, Pittsburgh, Bangalore and Mumbai. I hold a BFA in Design from School of Visual Arts and a Masters in Product Innovation from Carnegie Mellon University.
Case studies
Graphite, 2023 / 2024
Graphite, 2023 - 2024
Graphite, 2023 - 2024
Obvious, 2020
Graphite, 2024-25
Experience
Graphite
2023 - current
Third, and then second designer on the team. Now leading design for AI.
Thumbtack
2022
Improved scheduling flows to boost bookings and project tracking.
Pause, Obvious
2020 - 2021
Helped design, launch and market Pause as part of an 8-person founding team.
Swiggy (Labs)
2019 - 2020
Led Design for food and grocery delivery moonshots.
Microsoft
2018 - 2019
Designed enterprise-grade calendar tools for Microsoft Teams.
BookMyShow
2016 - 2018
Designed a 0-1 CMS tool and several event booking experiences for consumers.
R/GA
2015 - 2016
On the Nike team designing landing pages, features and decks.
Kanika Tibrewala